Aaron Basko has been named vice president for enrollment, marketing, and communications at the University of Lynchburg, effective May 1.
marketing
Social Media Marketing students partner with Claytor Nature Center
Dr. Tim Schauer’s favorite thing about teaching Social Media Marketing is that it brings students together — while changing their views on a shared interest.
Zooming ahead: Remote B2B marketing interns add value to Charlotte-based company
Wanatimi Owei ’22 liked his spring internship with Force Management so much, he decided to stay on over the summer. The computer science major, who will graduate later this year, is “one of the best intern writers” her company has ever had, says Rachel Clapp Miller ’99.
Racing for education — and wins
The University of Lynchburg is partnering with Unified Potential Inc. and other collaborators to offer students a chance to try their hand at race car driving — virtually.
Students collaborate with Vector Space, local artist on public art project
Sparks fly and smoke rises as the torch of a CNC plasma cutter passes over a large sheet of steel. The cutter, which moves at a rate of 155 inches per minute and is hot enough to melt 1/8-inch thick metal, quickly reveals a shape — in this case, a football, stitches and all.
Senior showcases display cultural art and exhibits for everyone
With the academic year coming to a close, many University of Lynchburg seniors are showing off what they have learned over the past four years.
Westover Fellow turns interest in marketing into ‘Outstanding Student Scholarship’ award
Taylor Morgan ’24 recently placed second in the Sherwin-Williams Outstanding Student Scholarship Award competition. The program, administered by the Council for Retail Sales at DeSales University, challenged college and university students to create an executive summary and video presentation about “the future of the retailing industry.”
Professional gamer turns passion into purpose
For years, Landon Hammerley ’19 has lived by the motto, “Greatness cannot be achieved without obsession.” It’s something Hammerley, founder of a Call of Duty gaming team with corporate sponsorships and about 800,000 YouTube subscribers, ought to know a lot about.
Lynchburg student tops leaderboard in global Business Strategy Game
“Best in the world.” That’s not something you hear every day. But recently, University of Lynchburg student Joel Rainey ’20 got word that his overall score in the Business Strategy Game, a global business simulation that involved undergraduate business students from 385 colleges and universities in 37 countries, had tied for first.
Lynchburg team competing in Innovators Cup
If you’d like to spend less time in the doctor’s waiting room, three Lynchburg students and their marketing professor are on your side. And you may want to cheer for […]